Hays Travel: High Impact Corporate

For the Hays Travel launch, the objective was to create a celebratory and professional atmosphere that reinforced the brand’s signature identity.

We executed a series of high-impact balloon columns using Hays Travel’s iconic navy blue and orange palette. Each installation was topped with a custom-branded navy star, ensuring a professional and cohesive look across the store. By strategically placing these columns at key customer touch points – including the ‘Travel Money’ bureau and the primary storefront windows – we ensured the branding was prominent and the celebratory message was clear from every angle.